Not only do we appreciate your loyalty, we make a point to reward it.

$1,000* Loyalty Bonus.
Returning Volkswagen owners may be eligible for a $1,000* Loyalty Bonus toward the purchase or lease of select new 2023 VW models.

Returning Volkswagen owners may be eligible for a $1,000* Loyalty Bonus toward the purchase or lease of select new 2023 VW model.

*For an individual or immediate family member residing at the same address as the individual (proof of residency required) who currently owns a model year 2017 -2020 Volkswagen vehicle (proof of ownership/registration is required). The customer must present their bonus code email or provide the bonus code to the dealer at the time of sale. Limit one incentive per eligible VIN. Volkswagen of America, Inc. will pay a $1,000 Loyalty Bonus toward the purchase or lease of select new, unused 2023 VW models. No trade-in required. Offer is non-transferable. Loyalty Bonus must be applied toward customer lease or purchase and is not redeemable for cash. Incentive paid to dealer and requires dealer participation. May not be combined with the following Volkswagen Programs: Auto Show, Fleet, College Grad, Contractor, Friends and Family, Partner and Dealer Employee Purchase Programs or other Loyalty programs. Offer ends January 2, 2024. See your local Volkswagen dealer for financing details.